Navigating Crisis Communications in Long-Term Care: Best Practices-Webinar
We get it. Devoting resources, staff time, and your energy preparing for a crisis that may never come can feel like a waste of time…right up until the moment it doesn’t. As a communications and public affairs firm, the presenters will be expert speakers in this field who have worked with organizations both in the long-term care industry and beyond. Some of those clients had strict crisis communications protocols in place, phone trees, and regularly ran “drills” with their team. And others…did not. In this session, we’ll share our experience on how to not get caught flat-footed by the dreaded “reporter in the parking lot.” We’ll identify common crisis scenarios senior care organizations may face, recommend best practices for how to handle them, and share what NOT to do when things get dicey.
This Webinar Qualifies for Nursing Home Administrator Emergency Preparedness Requirements.
This program has been submitted but not yet approved for Continuing Education for 1.0 total participation hours by NAB/NCERS.
To receive continuing education credit for LeadingAge PA-sponsored webinars, attendees must register under their name, participate through the link supplied after registering and complete the evaluation after the webinar.