Partnership: Much More Than a Logo

By Natalie MacDonald, Director of Corporate Partnerships
March 3, 2022

Often when we think of the terms sponsor, exhibitor, or business member, we immediately recall logos on the lanyards, tote bags, and signage for an event. While these visual reminders are impactful, LeadingAge PA is fortunate the relationships we have with our sponsors and business members transcend the visual impact--we have built true partnerships.

Without our valued partners, we could not do everything that we do as an association. These business partnerships provide LeadingAge PA with additional revenue that enables us to provide advocacy, educational programs, top-notch events, and workforce initiatives for our members. However, the support from our business partnerships not only supplies needed funding and programming for LeadingAge PA educational events, but our partners are also the innovators and thought leaders in their respective fields. Because of these partnerships, our members have access to cutting-edge products, comprehensive services, and relevant resources.

In fact, LeadingAge PA members can easily access our partners’ expertise in a variety of ways including recorded webinars available through our new Learning Portal, the LeadingAge PA weekly newsletter, and our business member resource page. For times when you know what service you need but you aren’t sure what companies offer it, check out the online business partner directory that allows you to search our database based on the type of service.

Perhaps one of the easiest ways to tap into our business partners’ resources is simply to ask your LeadingAge PA team.  Turn to us when you are searching for something new, needing a change, or are seeking answers you can trust.  We are happy to help connect you to the business partners that best fit your need.  And, you can have peace of mind knowing that LeadingAge PA business partners care about what you do and support your mission. Their ongoing commitment to the Association and our members shows they value everything that LeadingAge PA members do for Pennsylvania’s seniors and recognizes that we all need each other’s support to offer the best care and services to your residents and employees.

We appreciate and respect them equally in return--for their partnership, expertise, and support. We hope that you, too, will share your gratitude for the numerous contributions of our sponsors and business partners, as we simply could not do it without them!